Hello, I’m Colette

Making business owners
the go-to experts
in their field


I help small business owners become the go-to expert in their field by getting featured in the media, securing guest blogging and speaking opportunities, and through crafting
compelling content.


As a former BBC journalist and ex-newspaper editor, I spent most of my professional years working in a multi-media newsroom where I wrote tons of articles, while as a PR consultant I have crafted heaps of press releases and pitches. So, having worked on both sides of the fence, I have a pretty good idea of what journalists want!



You want to get featured in the media but don’t know where to start, right?
I offer a range of PR services for business owners wanting to get featured in newspapers, magazines, TV, radio, online and podcasts, ranging from one-off press release services to 3-month ‘Done-For-You’ packages, to suit all budgets.


Want to attract your ideal clients rather than have to chase them? I write copy from brochures and leaflets to sales copy and social media posts and in your style, tone, and voice that resonates with your ideal clients.

Content Writing

Need help writing your ‘About Me’ page, other website pages, newsletter content or blog posts?
I help small business owners like you to share their key messages and promote their products or services to their ideal target audience through compelling content.
Get in touch to find out how I can assist you.

latest articles

5 Things You Can Do To Get
Attention For Your Business

4 Ways To Make The
Most of Networking

How To Write
Great Sales Emails

Essential Sales Skills To
Grow Your Business

If you’ve decided that PR isn’t for you just yet…

…but you want (and need!) to get visible, raise your profile, and get in front of your ideal clients, I can assist you with that too by helping you to position yourself as a go-to expert in your field. So, whether you want to start blogging or get guest blogging opportunities or need help with your website content so that you get more visible and known – get in touch. I’d love to have a chat to see how I can help you!

Testimonials & Featured Clients

Colette is a true professional who, in addition to providing excellent expert positioning coaching, also provides the kind of external PR support that small businesses are crying out for. She blends the acumen of a seasoned news editor and journalist with the practical approach of an entrepreneur and truly helped me to tell the story behind my business and really connect with clients.

Andrea Chung, Founder of Bookophilia & Go Global Art – Kingston, Jamaica

Colette is a true writing professional with a clear focus on bringing out the personality of the text she writes. She rewrote an important part of my business website and did it so stunningly. I couldn’t believe how much clearer she made everything I’d written! Colette is a kind, warm person who really cares about her clients and goes over and beyond to meet their expectations.

Taru Merikoski, Nutrition Coach, Arctic Nut – London, England

Colette delivered an excellent presentation full of great tips about how to position yourself as a go-to expert through PR. It was extremely informative, useful and engaging and I was blown away with new insights and knowledge about how to promote myself and my business and establish myself as an expert. She helped me specify my ambitions with PR, narrow down my target group and discover the core reason why PR is important for my business.

Stine Olsen, Ethical Fashion Designer, Sandermann – Ikast, Denmark

Let’s Start a Conversation

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Mobile: +44 (0) 7803606072

Email: info@colettemachado.co.uk

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